2023 Ford Bronco® SUV

Order a 2023 Bronco

Follow Your Own Path

Take the untamed route, with the power and capability that make it legendary.

Built Wild® Extreme Durability Testing

On the proving grounds. In test labs. In the harshest real-world conditions. The 2023 Bronco® SUV has weathered thousands of miles.

The Capability to Deliver

Its Terrain Management System features G.O.A.T. Modes® (Goes Over Any Type of Terrain).

Your Path Starts Here

Attend a once-in-a-lifetime off-roading experience. Designed for all skill levels, you'll learn to harness your Bronco with the pros.

Discover True Freedom

Any adventure, wherever it lies, is just a Bronco® away.

Ready for Almost Anything

The wide range of Ford Bronco® interiors are all crafted to be rugged and refined. Using materials created for outdoor fun, it's all easy to clean and maintain.

Purpose-Built Inside Too

All interior colors and materials are inspired by natural palettes, designed to complement all your outdoor gear.

Wet. Wild. Washable.

With mildew-resistant marine-grade vinyl seats, go ahead and slosh through the mud and muck. Standard on Black Diamond,® Badlands,® Everglades and Raptor.®

Choose Two Doors Or Four

Strong and rugged, yet easily removed. You can easily swap them out with a variety of different styles to meet your particular adventure.

Two-Door Ford Bronco®

A classic Bronco® for today's outdoor enthusiasts. The iconic square shape. Radical short approach and departure angles with a wide stance for added stability. And extra long doors that make rear seat access easier for your passengers.

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Four-Door Ford Bronco®

Your iconic Bronco®, just a bit more family-friendly. Seats five, with a longer wheelbase. Remove all four doors and stow them easily in the cargo area.

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Ford Bronco® Roofs

All two-door models come with standard hardtop. Four-door models come with a standard soft-top with hard-top optional. Raptor®, Everglades and Heritage four-door also include the hardtop.

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Standard Two-Door Roof

Carbonized Gray Molded-in-Color (MIC). Rear-window defroster, washer and a storage bag for front-row roof panels come standard.

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Ford is committed to the preservation of the environment and treading lightly.

Four-Door Soft-Top Roof

Standard black soft top features innovative accessibility to the rear cargo area.

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Three New Colors

The palette for 2023 gets a beautiful and bold update, including one modern version of a color from the original 1966 original Bronco®.

Azure Gray

The only thing subtle about the Ford Bronco® might be this dusty new tone. But don't let the calm coloration fool you, underneath is the power and performance of a modern-day SUV.


Capturing the warmth of a western sunset, this iconic new color fills you with a sense of adventure as you make your way across any trail.

Robin's Egg Blue

This fresh interpretation of an original 1966 Bronco® color makes a bold, stylish statement. The white accent striping with knock-out script adds to its retro-style look.

Late availability for Heritage Limited.

At-Your-Fingertips Tech

An available 360-Degree Camera with off-road spotter views can help tame every trail.

  1. Timber Ford of Hayward

    16826W Hwy 63 S
    Hayward, WI 54843

    • Sales: (715) 634-2829
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Get in Touch

  • Contact our Sales Department at: (715) 634-2829
  • Monday8am-6pm
  • Tuesday8am-6pm
  • Wednesday8am-6pm
  • Thursday8am-6pm
  • Friday8am-6pm
  • Saturday8am-3pm
  • SundayClosed